Encyclopedia Dubuque
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Affiliated with the Local History Network of the State Historical Society of Iowa, and the Iowa Museum Association.
PEASLEE & COMPANY: Difference between revisions
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[[Image:pale.jpg| | [[Image:pale.jpg|right|thumb|250px|Photo Courtesy: Bob Reding]] | ||
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[[Image:peasleeco.jpg| | [[Image:peasleeco.jpg|right|thumb|350px|Letterhead. Photo courtesy: Jim Massey]] | ||
[[Image:peasleesglasssign.jpg| | [[Image:peasleesglasssign.jpg|left|thumb|250px|Photo courtesy: Potosi Brewing Company]] | ||
[[Image:epeas.jpg| | [[Image:epeas.jpg|right|thumb|200px|Cigar cutter]] | ||
[[Image:pbco.jpg| | [[Image:pbco.jpg|left|thumb|350px|Photo courtesy: Bob Reding]] | ||
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Revision as of 04:54, 23 November 2013
PEASLEE AND COMPANY. The company located at White and Fifth STREETS was formed in 1866 by Amos H. PEASLEE and Mr. Conygham. The building was described as being 50' by 100' and two stories tall. The company produced twenty-five barrels of Stock Ale and Olde English Porter daily.
In 1874 demand for the company's products led them to purchase the CONTINENTAL HOTEL at 4th and Iowa for $10,000 and convert it into a brewery. This building was 113' by 128' and four stories tall. The partners spent over $25,000 on equipment including a Bandelot Patent Cooler which allowed them to make beer all year. This was the third brewery in the United States to have this advanced equipment. In 1870 the brewery produced 1,800 barrels of ale according to the Iowa Industry Census. As time passed, lager beer gained favor and the market for the darker and heavier ales declined.
The Peaslee Company was one of the first brewers in Iowa to use embossed bottles to promote their business and products. (1) Their advertisements brought sales as far west as the Dakotas, Colorado and New Mexico. The majority of their sales, however, was made in Nebraska, Wisconsin, Minnesota and Iowa. The bottles used were quart-size with a large blob-top. Some were made of amber glass so dense they appeared black. (2)
In 1890 Peaslee's son, E. C. Peaslee, took over the company and renamed it the Peaslee Ale Company. He ran the company until 1902 when he took in Mr. Breda as a partner. The name of the company then became the PEASLEE, BREDE COMPANY. Peaslee, Brede Company included the operation of the brewery, a brewing agency, a saloon, and a wholesale cigar trade.
The firm did not join in the consolidation that created the DUBUQUE BREWING AND MALTING COMPANY. In 1907 E. C. Peaslee sold his share of the company and bought an interest in the New Vienna Brewing Company in New Vienna, Iowa. The Dubuque company closed the same year.
In 1910 a portion of the former brewery was leased to H.A. Hill of Georgia for the manufacture of ginger ale and "coco cola"(sic). (1)
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Source:
1. Burggraaf, Mike and Southard, Tom. The Antique Bottles of Iowa. Northfield, OH: Ohio Wholesale Copy Service, 1998
2. Carlson, Randy. The Breweries of Iowa. Arrow Printing: Bemidji, Minnesota, p. 33
3. "Will Make Coco Cola in Dubuque," Telegraph Herald, April 26, 1910, p. 24. Online: http://news.google.com/newspapers?id=w25CAAAAIBAJ&sjid=86oMAAAAIBAJ&pg=3732,1521922&dq=peaslee+and+company+dubuque&hl=en